Doubling web traffic in weeks: wtec's Journey to a High-Performing Webflow Site

I recently sat down with Daniel, a director at wtec smartengine, for an insightful conversation. They discussed a website redesign project Blake's team recently completed for wtec, a company providing energy-efficient building technology.

wtec's Product and Mission

When asked to explain wtec product, Daniel shared they install sensory networks in buildings that drastically improve energy efficiency, reduce CO2 emissions, and create healthier environments for occupants. Their technology enables the sharing economy within spaces, allowing buildings to be used more collaboratively.

The Website Redesign Project

Blake and his team fully redesigned wtec's website with updated branding, imagery, messaging, tools, and more. Daniel explained how impressed he was with their agile process and bold approach to simplifying wtec's complex technology into understandable messages. Two things stood out: the "open heart surgery" way they iterated and tested changes live, and how they focused messaging on the value to end users.

Feedback on Working with Blake's Agency

Daniel raved about the partnership, calling it "immersive, honest, and real." He loved how both teams fully collaborated and was amazed by the visual quality, performance, and integration with sales tools achieved on the new site.

Excitement About Future Partnerships

Both Blake and Daniel expressed excitement to continue partnering, including adding ecommerce capabilities to automate and streamline bringing wtec's tech globally. They are aligned on using technology to optimize efficiency and sustainability.

With a successful website relaunch already driving new business, wtec plans to work with Blake's agency long-term to spread their mission of creating healthier, more energy-efficient, collaborative buildings around the world. Learn more about how their technology can transform your space at wtec.io.

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